The 14th Fruit Attraction, organised by IFEMA MADRID and FEPEX, will be held from 4 to 6 October. With optimistic participation forecasts, which are estimated to reach 2019 levels, the application period will be launched in mid-February. Companies in the fruit and vegetable sector have another date at the world’s leading fruit and vegetable marketing event.
This year, the Invited Importing Countries Programme, featuring the United Arab Emirates, Saudi Arabia and Canada, will once again be joining the powerful International Buyers Programme. This event seeks to promote trade relations between non-EU markets and the European Union, accompanied by a full programme of round tables, guided tours of the fair and B2B sessions. Madrid, which will once again be the world fruit and vegetable capital, receiving more than 1,000 buyers, retail purchase managers, importers and wholesalers invited from all over the world.